The Architecture of the Logo

AMERON HOTEL COLLECTION 2014

A branding design concept for the well-established hotel chain AMERON.

The design blueprint, a combination of two fonts, reflects the character and the design-oriented concept of the hotel. An own signet for each facility has been devised, depicting the abstracted architecture of the buildings. Business cards, stationary, a key card holder, a notebook, as well as a pocket-sized presentation folder have been designed in addition to the logo.

Planning & Realization FINE ROOMS GmbH Berlin Germany

LOCATION

PESTALOZZISTR. 104

10625 BERLIN

GERMANY

CONTACT

MH@MARKUSHILZINGER.COM

+49 (0)30 209 762 90

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© 2020 BY MARKUS HILZINGER